LA LIGHTS STREETBALL Dare to Shine (2013)

LA Streetball is one of LA Lights' biggest and most-awaited events.

Below are the TVC for the grand final event, as well as the billboard ads for the Open Run and Grand Final.

OPEN RUN

GRAND FINAL

Client: PT. Djarum Brand: LA Lights Streetball Agency: Neo Kreasi Karya Indonesia Associate Creative Director: Fero Utama Creative Group Head: Ratna Yuriasari (Ree) Art Director: Pulung Atmoko (Phoponk) | Jr. Art Director: Mohammad Iqbal Copywriter: Reisha Annabelle Sinulingga Agency Producer: Desi Macan, Fitrie Wulandari

TVC Director: Justin Woon

Posthouse: Sunny Side Up